Advising · from $3,500 a month

A senior marketing lead, without the full-time hire.

Every week, I help you decide where your marketing time and money go. Your team or agency does the work. I make sure it's the right work.

Advising starts after the Marketing Assessment, so my advice is based on your real numbers.

A month of advising
You + me
Every week
A working session

We look at the numbers, make the calls and set this week's priorities.

In between
I review work before it goes out

Briefs, plans, campaigns and agency proposals. I reply in writing.

Every month
A short written recap

What moved, what didn't, and what changes next month.

Every quarter
We check the plan

If the business changed, the plan changes with it.

My role

I lead the marketing. Your team does the work.

What I do
  • Set the direction and the priorities
  • Review work before it ships
  • Hold your team and agency to the plan
  • Help you hire the right people
What I don't do
  • Run your ads
  • Write your content
  • Manage your accounts
  • Replace your team
Two levels

Advising or Advising Plus.

Pick by how fast your decisions come. You can switch before any new month starts.

Where most start

Advising

For founders whose team needs clear direction every week. Founding offer: the first three clients get 25% off their first two months.

  • 1 working session a week, 60 minutes
  • Written replies within 1 business day
  • Team and agency calls not included
$3,500 a month
Talk to me about Advising
More of my time

Advising Plus

For a launch, a new agency or a big push where decisions come fast.

  • 2 working sessions a week, 60 minutes each
  • Written replies the same business day
  • I join team and agency calls when it matters
$5,000 a month
Talk to me about Advising Plus

Advising begins after the Marketing Assessment. The first two months are a commitment, then it's month to month with 30 days' notice. Founding clients: the first three Advising clients get 25% off their first two months in exchange for a short case study and a named testimonial.

Joshua Malik, fractional CMO
Who you work with

You work with me directly.

I spent five years building Sketchy's marketing through its $30M+ acquisition. At NuNorm, store conversion went from 0.4% to 3.23% under my strategy.

No junior team, no handoffs. The person on your first call is the person in every session after.

"Josh helped us build our entire marketing strategy and plans. It was exponential in our growth."

Bryan, founder of an ed-tech company

FAQ

Questions about advising.

Do I need the Marketing Assessment first?

Yes. Advising starts after the assessment, so my advice is based on your real numbers, not guesses.

How long do I commit for?

Two months to start, so the plan has time to show results. After that it's month to month, and you can stop with 30 days' notice.

Can I switch between Advising and Advising Plus?

Yes. Tell me before your next month starts and we change it from then.

Who does the work?

Your team, freelancers or agency. I set direction and review the work. I don't run your ads, write your content or manage your accounts.

Can you work with my agency?

Yes. I help you judge their recommendations, sharpen their briefs and check the work lines up with your goals. On Advising Plus, I join their calls when it matters.

What happens in a working session?

Whatever needs a decision that week: performance, an upcoming launch, creative review or a change in priorities.

Do I work directly with you?

Yes. No account managers and no junior staff.

I only need help with one decision. Is this right for me?

Probably not yet. A Decision Session works through one decision on a 90-minute call, for $1,500.

Get a senior marketing lead in the room.

Advising starts with the Marketing Assessment. Tell me where you are and we'll see if it's a fit.